The company launches ‘Try and buy scheme’ to boost EV acceptance. Electric scooters with finance assistance and special offer to help traders and micro entrepreneurs.
Ampere Electric Vehicles, a wholly-owned electric mobility subsidiary of Greaves Cotton, announced a special initiative to help small traders and micro entrepreneurs with access to Ampere e-scooters and necessary credit assistance in partnership with multiple financial institutes. START (Supporting Traders to Activate and Reignite Trade) aims to reach out to traders across India and begin their post-lockdown resumption of business in a challenged environment.
Through START, small traders and micro entrepreneurs particularly from smaller cities and rural India can jump start their business on a low-contact, home-delivery business model powered by affordable electric mobility solutions of Ampere. As social distancing and safety concerns become the new normal in post-lockdown state, the ability of small businesses to physically reach customers in the safety of their homes will not only help in sustaining their business but also expand it through fulfillment of deliveries from e-commerce.
To achieve this, small businesses like Kirana shops, medical shops, local vendors and eateries will have to set up a contact less home-delivery model built on an affordable, convenient and safe delivery fleet in quick time. At a time when the cash conservation is key, any spending on unnecessary extra expenses like fuel cost, maintenance cost can be avoided. This cash saved can be reinvested into their business to grow. Under this program any trader or small business man can save up to 2L in 3 years and use this to expand business, build equity and thus move towards building strong local brand. Due to superior ride & build quality, Ampere escooters have been gained widespread acceptance in the B2B segments. Here customers have been using Ampere vehicles in varied load and road condition across the country. There has been increased preference for Ampere scooters in the last mile operations. Today traders using these Ampere e-scooters will recover their business quickly, contribute immensely towards clean environment and pave way to make self- reliant India and boost ‘atmanirbhar’ economy.
This scheme follows Ampere’s eco-friendly “Kal Ko Bachao” consumer support campaign safeguarding health & wealth both for the consumers. To bring more ease for the customers, the company has initiated free test rides to try & buy after the consumers book this online from the comfort of their home. It’s one big step after resuming their factory operations in Coimbatore and opening up of 100 + dealerships in select green zones across India.
Ampere Electric is one of the fast-growing EV brands in India, offering last-mile energy-efficient solutions that can save up to 85-90 per cent of the cost in comparison to the conventional petrol scooter. The company has sold more than 50,000 scooters in the Indian market and has been growing with over 200+ exclusive retail outlets in India.
The company’s current offerings include high-speed EV ‘Zeal’, along with medium to optimum city speed models like Reo Elite, V-48 LA, Magnus 60, Reo LA and REO Li. Today, Zeal is widely preferred in the B2B segment by many last mile delivery e-commerce companies.
