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Royal Enfield’s Flying Flea Expands to Hyderabad

Flying Flea, Royal Enfield’s electric mobility brand, has entered Hyderabad, its second city in India after Bengaluru. Bengaluru customers have already covered more than 1 lakh kilometres on the FF.C6 electric motorcycle. In Hyderabad, the brand starts with four customer touchpoints, including one company-owned store. Service follows a hub-and-spoke model, with a dedicated store in […]

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VIDA Brings Back ‘Ghar Ghar EVOOTER’ Campaign for Festive Season

VIDA, the electric mobility brand of Hero MotoCorp, has brought back its ‘Ghar Ghar EVOOTER’ and ‘VIDA VAKA VOOM’ campaigns for the festive season, reuniting actors Anil Kapoor and Ranbir Kapoor in their familiar brand characters. The campaign builds on VIDA’s existing communication around its EVOOTER electric two-wheeler range, with a festive theme centred on […]

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ConMet Bets on Lighter Wheel Ends as Heavier EV Trucks Arrive in Europe

ConMet, an Amsted Industries company, believes Europe’s trucks are about to get lighter where the rubber meets the road. At IAA Transportation 2026, the Vancover WA-based supplier for commercial vehicles showcased its full range of wheel ends. The company is working with several European truck makers on their next generation of designs, with lightweight aluminium […]

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