The country’s largest luxury carmaker Mercedes-Benz today introduced the country’s most advanced and sophisticated luxury Electric Vehicle – the EQS 580 4MATIC in Chennai, Tamil Nadu. India is the first market outside Germany to manufacture the EQS 580 4MATIC. The EQS 580 4MATIC, which becomes India’s longest range EV, is a design and technology marvel and sets new benchmark in the luxury EV segment. The local manufacturing of the EQS 580 4MATIC underlines Mercedes-Benz India’s global competencies accomplished in flexible production at its state-of—the-art manufacturing facility that now produces series, Maybach, AMG and luxury EVs, all under one roof.
Introduced the ‘Made in India EQS’ in Chennai, Martin Schwenk, Managing Director & CEO, Mercedes-Benz India, said, “We are delighted to introduce the ‘made in India EQS’ for our customers in Tamil Nadu. This luxury EV will play a pivotal role in driving our ambitious EV plans for the market. EQS is a perfect blend of technology, luxury and safety, pioneering numerous tech features for our customers. India is the first country outside Germany to manufacture the EQS 580 4MATIC, and this unique distinction underpins Mercedes-Benz India’s deep customer commitment and long-term vision for developing the luxury EV market here.”
He added, “Tamil Nadu remains an important market for us, witnessing a strong affinity for Top End Vehicles (TEV) and also luxury EVs. This newly refurbished MAR2020 facility of Titanium Motors with its dedicated EQ and exclusive TEV Display will cater to this increasing customer demand in the market. This facility will offer an immersive modern luxury brand experience to our discerning customers in Chennai and nearby markets.”
EQS 580 4MATIC Product Highlights:
As the world’s most aerodynamic car, the EQS 580 4MATIC boasts of a drag coefficient from 0.20. This contributes to the luxury saloon being India’s longest range EV with 857 kms range (ARAI certified). The high power density of the lithium-ion battery comes with usable energy content of 107.8 kWh and is equipped with a powerful 400 volt battery manufactured using the latest lithium-ion technology. It is equipped with superior technology through the advanced infotainment system MBUX Hyperscreen.
Safety features:
The EQS puts significant focus on safety with EURO NCAP rating of 5 star and comes equipped with 9 airbags for customer safety. Like all other Mercedes, the EQS features a rigid passenger cell, special deformation zones and state-of-the-art restraint systems. PRE-SAFE® is standard. The fact that the EQS is based on an all-electric architecture also opened up new design possibilities for its safety concept. It means, for example, that a favorable location could be chosen for the installation of the battery, in a crash-protected area in the underbody.
Since there is no large engine block on board, the behavior in a frontal crash could be modelled even better. In addition to the standard crash tests, the car’s performance in various additional load situations was verified and extensive component tests carried out at the Vehicle Safety Technology Centre (TFS), Sindelfingen.
Other unique EQS features:
The drive experience is unmatched with the inclusion of rear-axle steering with 10° steering angle adjustment, HEPA Filter, Dynamic Select, and Predictive Route Planning among other features. The sustainability in the EQS is enhanced through recycled & renewable raw materials as well as usage of recycled steel among other elements.
‘Integrated AMG Performance Centre MAR2020’:
Luxury car owners increasingly aspire for exclusivity and Mercedes-Benz’s AMG centres create a bond and contact with these customers by offering them an exceptional AMG brand experience. The integration of Mercedes-Benz India’s signature retail presentation, MAR 2020 further deepens customer experience through a combination of spatial design, innovative advisory processes, and introduction of digitalization in the areas of advice, sales, and service. This evolution in retail format with MAR2020 provides an emotive setting or handcrafted performance, reiterating Mercedes-AMG’s Motorsport DNA for the performance purists in India.
Charging: To further encourage EV adoption, Mercedes-Benz India will set up the largest ‘Ultra-fast charging network’ by a luxury carmaker, covering 80% of India by end of 2022. In order to ensure a hassle-free ownership experience of its electric portfolio, the ‘Ultra-fast charging network’ will be exclusive to Mercedes-Benz customers, with free & round the clock charging services being offered, for the first year.
